Mining Data from Connected Vehicles

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Just one million self-driving cars on the road would “talk” to each other by making and using as much data per day as 40% of the world’s population consumes.

Mining that information could generate new products and highly personalized services for consumers. But are the tools ready and is the auto industry prepared to use them? Yes, say two-thirds of executives surveyed by IBM’s Institute for Business Value in a new study, The Cognitive Effect on Automotive: Unleashing Exceptional Experiences from an Abundance of Data.

Co-author Ben Stanley, the institute’s automotive research leader, says the key is an array of new analytical tools, known collectively as cognitive technologies, that offer a powerful new way to dig into the data. Just as important, they can engage with people through natural language to present their insights.

Click HERE to view or download a free copy of the 24-page executive summary.